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03 August 2010 |
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Friday, 06 August 2010 06:53 |
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CWSA INTENSIFIES ITS CAMPAIGN ON PREVENTION & EARLY INTERVENTION PROGRAMMES ON CHILD ABUSE
Introductory note: The aim of the media breakfast is,
- To report on progress made by CWSA to strengthen its community-based child protection and organisation and capacity development programmes
- Acknowledging the National Lottery, Department of Social Development and other partners for funding received to roll out these programmes.
South Africa is currently addressing the escalation in cases of child abuse, neglect and exploitation as well as an increase in children orphaned and in need of care. Child Welfare South Africa (CWSA) has had to find a multi-faceted approach in addressing these challenges.
In response to the rising numbers of abused and neglected children, CWSA has intensified its campaign on prevention and early intervention programmes in child protection. To complement government efforts that focus on being pro-active rather than being reactive to cases of child abuse and providing care for orphaned and vulnerable children, CWSA has strengthened its national prevention programmes. This intensified campaign which has been rolled out via such programmes, has been made possible through funding received from the National Lottery Distribution Trust Fund (NLDTF).
The funds availed by NLDTF will go a long way in assisting vulnerable children in South Africa and assisting in striving towards a child friendly society.
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Childwelfare Shopping Cart Launching 01 April 2010 |
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From the 01 April our shopping cart will be operational for branded merchandise and veggie tunnels

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RISE TO THE CHALLENGE: GET ACTIVE AND RAISE MONEY FOR CHARITY
A very popular UK fundraising event, The Sport Relief Mile, is coming to South Africa. The inaugural event will be held in Cape Town on the 21 March 2010 at the V& A Waterfront, the same day that the event takes place in the UK. As one of the UK’s biggest fundraising events, the Sport Relief weekend brings the entire nation together to get active, raise cash and change lives. The whole thing kicks off on Friday 19 March with all sorts of fundraising fun at home, at work and at school. Then on Sunday 21 March, everyone, celebrities included, is invited to do 1, 3 or 5 Miles and get sponsored for their efforts to help people living unimaginably tough lives.
Comic Relief UK’s Director of Global Strategy, Amanda Horton-Mastin, said: “Sport Relief has a great history of thousands of people doing both small and extraordinary things to make the world of difference to those in critical need. We’re delighted that for the first time ever, South Africans will be rising to the challenge alongside their British counterparts and raising money for children in the Western Cape”.
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CWSA routinely interacts with the media to keep children, and matters affecting children, at the forefront of public attention.
Television appearances and radio interviews are given and newspaper and magazine articles written. In 2007-2008 alone it was estimated that CWSA was the recipient of more than R10 millions worth of media coverage and advertising value.
Other means of communication include - a monthly electronic newsletter first introduced on National Children’s Day 2007, the quarterly printed newsletter Child Welfare S A, an updated website, brochures, CWSA position papers and human-interest stories.
Networking with other national and international organizations concerned about the welfare of children creates awareness of Child Welfare services at national, provincial and local levels and in this regard, CWSA has working relationships with – NACOSS,
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